Benefits of Sponsorship

Colorado is at the forefront of lacrosse’s bright future, as the sports popularity among youths and parents have coupled to attract some of the most active players and fans in the nation. In fact, in September 2009 Denver was rated the “Best Lacrosse Town” in the country (Inside Lacrosse Magazine). As of this year there are 275 youth programs and 111 high school varsity teams in the state. On the youth side that’s an increase of over 600% since 2001!

Partnering with the Outlaws in their sixth season will help capture the attention of lacrosse’s rapidly growing fan-base and take full advantage of the sport’s momentum. A full range of integrated marketing elements are available to reach these affluent sports enthusiasts, including category exclusivity, corporate branding inside and outside of the stadium, ownership of customized promotions, special event nights, database development, activation and cross-promotional programs, and more…

OUTLAWS FAN DEMOGRAPHICS
•45% of Outlaws fans are 10-34 years old
•37% had a household income of over $100k
•54% are in a household with children
•82% would buy a product or service from a company that supports the Denver Outlaws over a competitive brand Percentage of Outlaws fans who also participate in other sports:

Ski / Snowboard       48%
Bike                             37%
Golf                              37%
Run                              31%
Hockey                        18%

ATTENDANCE
During the 2010 season, over 70,000 fans attended an Outlaws event at Sports Authority Field. That’s an average of over 23,000 fans per month! 

HOUSEHOLD INCOME
34%     Under $50k
29%     $50k – $100k
19%     $100 – $150k
12%     Over $150k
  6%     Over $300k 

MARITAL STATUS
30%     Single, no children
11%     Couple, no children
54%     Household with children
  5%     Household with children no longer at home

CONTACTS:
Chuck Olney
Director of Sales & Marketing
720-258-3601
Chuck.Olney@DenverOutlaws.com